How does Dunes Real Estate market property to get it Sold?
There is no "magic bullet" when it comes to marketing real estate for sale online or otherwise. All Buyers are different requiring varied marketing approaches. Dunes Real Estate employees a variety of approaches to get you the results you're looking for.
Why is high quality, professional photography so important when marketing real estate? Everything in our marketing strategy, from online property site efforts to printed material to social media advertising, is based on it. Gone are the days when a few hurried pictures from a smartphone will suffice. What happens when today's Buyers encounter dark, blurry, out of focus and poor quality images when searching listings online? They simply just click on to the next property for sale … and your opportunity to win that Buyer is lost. The saying "You only get one chance to make a first impression." holds true on the Internet so you'd best make sure your property looks amazing online and in print. For example ...
... this crystal clear photo is from a Dunes Real Estate listing. You'll find the entire photo roll here to get a feel for the full scope of the work. This is another shot in teh same property from a bit further back ...
... you never know what is going to catch the eye of a prospective Buyer. Clean, clear, crisp photos are a critical first step in the marketing plan.
Interactive 3D Tours & Virtual Reality Tours
Why are immersive 3D Tours and Virtual Reality Tours so impactful? While high-quality static photographs are a critical first step they just can't tell the whole story about your home. Our 3D Tour technology offers Buyers from anywhere in the world the opportunity to walk through your home, examine the details, experience the flow, walk the floorplan and so much more. Here is an example of a 3D Tour ... click the play button to start the tour ...
... to navigate around simply point and click. Click and hold to look left, right, up to the ceiling or down at the flooring. Look out the back of the home and experience the view. This is the sort of marketing that gets people in the car. This technology also works very well in Hilton Head Island Villas ...
... be sure to use your mouse wheel to zoom in for more detail on granite counter color, appliances, fixtures and more. There is no better way for your potential Buyers to preview your home other than being there themselves.
High-Quality Physical Marketing Materials
Why, in this day and age, does it matter to have the highest possible quality printing materials? There are two reasons we spend so much time, effort and capital on our printing ...
1) Once the professional photos catch a Buyers eye online, and they enjoy the 3D Immersive & Virtual Tours their next step is to schedule an appointment to visit your home in person. It is critical to have a polished and professional physical marketing piece at the property for the Buyer to take away with them. It's the natural progression from static 2D photos, into an interactive 3D digital tours through to a custom printed brochure on the property right in their hand.
2) Direct mail still works ... and works well. Alerting your community to your homes new "For Sale" status through a well-done postcard with crystal clear photos and printing is an effective way to get the word out. Direct mailing to specific groups of interested Buyers can be effective with quality products. There is a large group of potential Buyers who simply prefer to have their information on paper and we're happy to oblige.
Each Dunes Real Estate listed property, using our professional photos, undergoes an Optimized Listing Syndication process. Of course, your property is going to be listed in the Hilton Head Multiple Listing Service. Next, it will appear on the major Real Estate Aggregation sites like Realtor.com, Zillow.com and Trulia.com along with over 50 additional listing and real estate sites. As a member of Leading Real Estate Companies of the World your property will appear on their worldwide platform as well. For those luxury properties, our membership with Luxury Portfolio International ensures your property is properly positioned in front of Buyers most interested in the style of your home. Dunes also takes advantage of social media platforms like Facebook and Twitter to spread the word even further about your property.
Dedicated Realtors Practiced in Listing, Marketing and Selling Homes
When you do business with a Dunes Real Estate Realtor you're dealing with area leaders. Our Realtors sell 33% more properties than the average agent in our market which is how Dunes Real Estate is able to sell a home every 16 hours. In addition, Dunes Realtors close 57% more volume than the average agent in our market.